Friday, February 1, 2013

Social Media Tools List: +100 Social Media Tools


Social Media Tools List: +100 Social Media Tools

By Erik Qualman |

Tired of social media experts answering Hootsuite and Radian6 when asked about social media tools? Well dailytekk.com does an incredible job of keeping a social media tools list. So we’ve taken their incredible list and have mashed it with a few favorites of our own.

30 RANDOM, MUST-SEE SOCIAL MEDIA TOOLS


  1. Percolate – Turns brands into curators. Creates content for the social web.
  2. HubSpot – Inbound Marketing > marketing hub for small biz (equalman fav)
  3. awe.sm – Analytics for social media.
  4. TweetReach – How far did your tweet travel?
  5. Contaxio – Contact management for your social networks.
  6. PostPost – Awesome stuff gets lost on Twitter. Strip-search your timeline.
  7. SocialScope – A mobile inbox for your social networks.
  8. NutshellMail - Delivers a social media summary to your email inbox.
  9. Amplicate – Find out what people love and hate on social media.
  10. Bottlenose - A smarter way to surf the stream.
  11. AddShoppers – Reward sharing, measure results, add shoppers.
  12. GroupTweet - Create a more dynamic Twitter account with multiple authors.
  13. HowSociable - Measure your brand magnitude.
  14. North Social - Quickly create and manage Facebook pages.
  15. BrandMyMail - Include live social content in your Gmail emails.
  16. CardMunch – LinkedIn app scans business cards to your contacts (equalman fav)
  17. Social Mention - Real-time social media search and analysis.
  18. FeedMagnet - Social curation for websites and events.
  19. TabJuice – Ultimate e-commerce solution for Facebook (100% free).
  20. Conversocial – Deliver great customer service in Facebook and Twitter.
  21. Bitly Enterprise – Short URL branding, real-time alerts, monitoring and more.
  22. PeopleBrowsr – Social analytics for marketers.
  23. Needium - Social media lead generation.
  24. Crowdspoke – Find relevant content to share with customers, fans.
  25. The Archivist – Save and analyze tweets.
  26. MyLikes - Publishers promote your content through social networks.
  27. Postling - Provides small businesses with social media tools.
  28. bre.ad – URL shortener like bit.ly with customizable billboards (equalman fav)
  29. Evernote – never lose a random though again – all stored in the cloud
  30. Eventbrite - online tool for events and selling tickets (equalman fav)

Read More: http://www.socialnomics.net/2012/05/22/social-media-tools-list-100-social-media-tools/

100 Powerful Marketing Tips


100 Powerful Marketing Tips

Here are our top 100 marketing tips for small or medium businesses: simple ideas to easily increase sales and visibility. The truth is that marketing is all about satisfying your customer needs. Use these powerful marketing tips to help understand customer needs, find ways to satisfy those needs, and better communicate your solution.

Remember, marketing should be ongoing. Commit to never letting a day go by without engaging in at least one marketing activity, no matter how small. Keep these marketing tips on hand, or check out our other small business marketing ideas, or these creative marketing ideas, and pull one out each time you need a little extra boost in your sales or visibility.

1. Maintain a tickler file of marketing tips and ideas for later use. When you have some time, or are running short of a quick marketing activity, then pick one of the marketing tips out of the file.
2. Submit a timely and newsworthy press release.
3. Try to start each day with two cold calls.
4. Create a tagline for your business, and include it on your website, letterhead, literature, email signature and invoices.
5. Publish your own blog on your industry or your specialty, following these blog marketing tips. Make sure you update it regularly (twice a week is preferable).
6. Publish a regular newsletter for customers and prospects. You can either send it as a hardcopy piece using direct mail, or start a more economical email marketing mailing.
7. Always carry business cards with you, whether you are on business or personal time. Find opportunities to engage others about your business and exchange cards. Give prospects two so they can share one if needed.
8. Talk to your current customers. Ask them why they hired you. Solicit suggestions for improvement. Put together a brief customer survey.
9. Ask former customers why they left. Ask them what might bring them back.
10. Identify a new market segment (niche) that could use your product or service.
11. Join an e-mail list or online forum related to your profession. Post or answer questions.
12. How do your customers use your product or service? Could you create a new, complementary service, technique, or product that would make yours a more end-to-end solution?
13. Offer a simpler/cheaper/smaller version of your product or service. Think about how you position it so as not to cannibalize sales of your higher-end version.
14. Offer a higher-end/more expensive version of your product or service. What features or offerings would a more advanced user/customer be looking for?
15. Review and update your services or product brochure. Does it have the best current positioning? Do you have more recent case studies or testimonials?
16. Join an association or organization related to your profession.
17. Get a marketing intern. It will give the intern experience and you some free/cheap marketing help. They may also bring some fresh marketing tips themselves about how to promote your business.
18. Hire a marketing consultant to brainstorm with and suggest other marketing tips.
19. Write up a testimonial or case study from a recent customer. Make sure you have the customer's approval first.
20. Start a marketing advisory and referral team with complementary and/or neighboring business owners. Share marketing tips and referrals. Plan joint marketing activities. Meet regularly for coffee.
21. Create a suggestion box for customers (either a physical one at your place of business, or on your website).
22. Start a referrals program to reward current customers, employees or partners for bringing in new business.
23. Reassess your fee structure. Does it need adjustment with the recession? Could you make it more modular? Make sure you support all the payment options your clients need: make it easy for them to pay you.
24. Give regular clients a discount.
25. Create a poster or calendar to give away to customers and prospects.

Read More 26-100: http://www.easy-marketing-strategies.com/marketing-tips.html

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The Stream of Persistence


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Every Success Story Has A Trail of Failures


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Top 100 Tips for Internet Marketing


Top 100 Tips for Internet Marketing

Posted by GuruGrounds on January 4th, 2013

Internet marketing sounds very deceiving. Initially you think, you can get some ads up online and people will come running. Well yes and no. Yes you can get the ads up, but if they aren’t being found, or people aren’t searching for the words you are targeting, you may just be out of a buck. Also while internet marketing may seem fairly quick and easy, it really isn’t because you are competing with all the other internet marketing “gurus”.

So to save you the time and trouble of trial and error, here are 100 glorious tips on internet marketing. The tips are simple, and easy to follow. 

1. A well designed website is key to marketing a good and memorable product
2. An easy to remember website name is essential to have repeat readers
3. A good promotional plan should be created prior to any marketing ventures
4. Use keywords in articles specific to your niche
5. Drive readers to your site by getting in touch with your audience on other websites
6. Use sites that already provide easy access to a wide range of users (i.e Facebook, LinkedIn)
7. Run contests for readers on your site
8. If you’re just starting off, post your articles to social networking sites
9. Sign up for social bookmarking sites
10. Speak to an internet marketing specialist
11. Develop a layout for an email marketing campaign
12. Get acquainted with email marketing
13. Outsource your marketing efforts if you don’t know how to or don’t have time
14. Buy an already established site
15. Create and sell your own products
16. Get affiliates, resellers or associates to sell your products
17. Introduce yourself to a local niche specific community events
18. Place ads in your local yellow/white pages
19. Speak at niche specific seminars
20. Provide free tools, services, or eBooks
21. Give subscribers discounts that they wouldn’t receive anywhere else
22. Word of mouth marketing is a great asset
23. A business card may seem old fashion, but it really is more personal
24. Create a blog where you can get more personal with readers
25. Market specific information that others may not be providing

Read More 26-100: http://www.gurugrounds.com/marketing/top-100-tips-for-internet-marketing/


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